DO LAB STAGE AT COACHELLA 2018

GLITCHY AF — Behold Warrior One, Do LaB’s mesmerizing fusion of experimental artistry and architectural ingenuity that made its debut at Coachella 2019.

the EXECUTION

Art direction and design for Do LaB at Coachella 2019. Management and development of all creative projects including lineup poster, print and digital marketing materials, social media content, and merchandise. Production and creative direction for the Recap Video and social content videos.

BRAND MANAGEMENT
CAMPAIGN STRATEGY
360 CAMPAIGNS
CREATIVE DIRECTION
CONTENT STRATEGY
CONTENT DEVELOPMENT
DESIGN, GRAPHIC + WEB
MEDIA PRODUCTION

the TEAM

CLIENT Do LaB — ART DIRECTOR  Chris Wei Hong — SENIOR DESIGNERS Nicolette Connell, Marcelo Pereira — RECAP VIDEO EDITOR Will Lee — VIDEOGRAPHERS Will Lee, Justin Bishop — REELS EDITOR Sydney Devlin