HULUWEEN 2: RETURN OF THE KILLER BINGE
RETURN OF THE KILLER BINGE—Hulu rules October with Huluween, a month-long immersive Halloween experience and programming that features premium Halloween titles, new content throughout the month, and exclusive brand activations for horror fans and influencers.
the EXECUTION
Art directed in-house creative team and agency partner in the production of all creative assets in the campaign ecosystem — gfx/vfx style direction for tv spots, on-channel and off-channel content design, social media content, merchandise and packaging, advertising creative, experiential and environmental design, style guide and toolkits, and more.
BRAND IDENTITY
360 CAMPAIGNS
CREATIVE STRATEGY
ART DIRECTION
GRAPHIC DESIGN
PACKAGING DESIGN
MERCHANDISE
SOCIAL MEDIA
MEDIA PRODUCTION
the TEAM
CLIENT Hulu — AGENCY PARTNER Laundry — CREATIVE DIRECTOR, DESIGN Reed Thompson — CREATIVE DIRECTOR, VIDEO Forrest Erickson — DESIGN LEAD Matt Walker — ART DIRECTORS Chris Wei Hong, Ben Yonda — GRAPHIC DESIGNERS Clarke Davis, Janice Shang— SENIOR MOTION DESIGNER Chris Palimar — SENIOR COPYWRITER Jennifer Tomassi — CREATIVE PRODUCER, PROJECT Vivi Nguyen — CREATIVE PRODUCER, STRATEGY Myles Scovill