HOLISTIK WELLNESS
stir your way to cbd wellnessOVERVIEW
HOLISTIK Wellness entered the saturated CBD market with a unique water-soluble product that required a distinct launch strategy. I led the creative and strategic direction, defining a brand and social strategy that positioned it as an all-natural solution. My objective was ensuring the brand cut through the noise.
The resulting identity and digital presence successfully established a strong, scalable foundation, communicating the product’s unique value for future growth.
ROLE
Head of Brand and Creative
PHOTOGRAPHY
SOCIAL CONTENT
TEAM
Founder, Head of Brand and Creative // Chris Hong
Graphic Designer // Genevieve Wood
Photographer, Retoucher // Chris Hong
Copywriter // Faye Lessler