HOLISTIK WELLNESS / Stir Your Way to CBD Wellness

CONSUMER GOODS, CANNABIS

OVERVIEW

HOLISTIK Wellness entered the saturated CBD market with a unique water-soluble product that required a distinct launch strategy. I led the creative and strategic direction, defining a brand and social strategy that positioned it as an all-natural solution. My objective was ensuring the brand cut through the noise.

The resulting identity and digital presence successfully established a strong, scalable foundation, communicating the product’s unique value for future growth.

SCOPE

Art Direction
Graphic Design
Photography, Retouching
Social Media: Strategy, Copywriting

ROLE

Head of Brand and Creative