
ESQUINA PIZZA / Local, Fresh Wood-fired Pizza
ENTERTAINMENT
OVERVIEW
Esquina Pizza is an artisanal wood-fired pizza shop where local ingredients sourced from farms and producers in New Mexico, and some in Italy, are the pinnacle of pizzas in Santa Fe.
Brand identity including logo system, color palette, and typography, website design, product photography for website and POS, and social media content.
SCOPE
Brand Management
Brand Experience
Integrated Campaigns
Lifecycle Campaigns
Creative Direction
Social Media
Content Strategy
Production (Photo and Video)
ROLE
Head of Brand and Creative
WORK
Visual identity refresh
Brand guidelines and toolkit
Packaging design for 30 products
Trade show and print materials