OVERVIEW

Hulu Has Weddings was a seasonal on-channel campaign conceived to celebrate the rollercoaster of wedding season content. As Contracted Art Director, I provided end-to-end art direction, defining the creative vision and overseeing the entire production process—from on-set styling and video to social media assets.

The successful campaign solidified Hulu as a premier destination for seasonal programming, fostering profound engagement and positioning the brand as culturally relevant.