DIRTYBIRD CAMPOUT 2017 / Feels Like the First Time, Every Time
ENTERTAINMENTOVERVIEW
Dirtybird Campout is a hybrid of a music festival fused with the classic American summer camp experience - culminating in a 3-day spectacle unlike any other.
Led the creative direction and execution for all products and assets in the campaign ecosystem â branding, key art, lineup posters, website, app, social media content, festival credentials, festival maps, merchandise, and signage.
SCOPE
Brand Management
Brand Experience
Integrated Campaigns
Lifecycle Campaigns
Creative Direction
Social Media
Content Strategy
Production (Photo and Video)
ROLE
Creative Director, Designer
WORK
Visual identity refresh
Brand guidelines and toolkit
Packaging design for 30 products
Trade show and print materials
