DIRTYBIRD CAMPOUT 2017 / Feels Like the First Time, Every Time
ENTERTAINMENT, Festival
OVERVIEW
Dirtybird Campout is a unique, three-day festival that fuses electronic music with the nostalgia of summer camp. As Art Director, I led the creative direction and end-to-end execution for the entire campaign ecosystem. My objective was shaping the festivalâs unique visual identity and directing all brand and marketing assets.
The successful campaign built on the festival's reputation, fostering community engagement and driving strong ticket sales.
SCOPE
Brand Experience
Brand Management
Creative Direction
Creative Operations
Design: Print, Web, Digital
Merchandise
Social Media Strategy
ROLE
Art Director, Designer