OVERVIEW

The inaugural MoonPay X Games Sacramento 2026 marked the debut of the new X Games League summer season. Taking over Cal Expo, the three-day event brought together nearly 100 elite skateboard, BMX, and Moto X athletes for record-breaking performances and fierce team rivalries.

As Executive Producer of content operations, my focus was bringing these narratives to fans on a global scale. I directed a 15-person creative crew and managed the full workflow from live broadcast to social and digital delivery, blending story-led athlete profiles with authentic sponsored campaigns. I built a seamless pipeline to push out real-time content and package the best moments for fans to rewatch on YouTube, ensuring the energy of the weekend reached audiences worldwide long after the live feed ended.